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Small Business Insights
From the July 26, 1996 print edition
Gut feelings not always so reliable
 
One of the biggest mistakes small business owners make is that they conduct the interview process with a `gut-feeling' approach," said Judy Madrigal of Judy Madrigal & Associates Inc., a San Mateo personnel management firm that acts as a personnel department for small businesses.

Rely on behavioral criteria, not gut feeling.
Focus on the candidate's track record.
Assess past performance as an indicator of future performance.
Don't judge a book by its cover.
Try not to be swayed by good looks and presence.
Check references.

According to Madrigal, 60 percent of small-business owners with fewer than 10 employees don't check references. "References have become so hard to get that people throw up their hands," she said.

To ease the process, she suggested, have the candidate sign a disclaimer that will hold previous employers harmless for any statements or references they provide. Or ask the applicant to contact their references and prepare them for your call.
 
 
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